Responsible for overseeing the development of Philips’ oral healthcare business portfolio, including well-known global brands Philips Sonicare and Philips Zoom that are part of Philips’ health technology company.

Sinéad has over 20 years of experience in sales, marketing and general management, primarily with personal care and consumer goods organizations.

At Philips, in the personal care and beauty segment, Sinéad was responsible for setting up and managing a new venture business in consumer skincare devices under the Philips brand. Additionally, she built a strong range of new products, including Philips Lumea and Visapure. Before joining Philips Oral Healthcare, she managed the global business of Philips AVENT.

At Philips Oral Healthcare, she is dedicated to improving people’s lives through meaningful innovations that incorporate the latest technology combined with clinical and consumer insights to help people take better care of their oral health, which can contribute to overall health.

Sinéad lives in Seattle with her husband and 6-year-old son.